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Marketing Skills 12/10/2026
What is Online Marketing? Types of Online Marketing Reading time: 7 minutes The development of digital technology is opening up a host of new opportunities in reaching and interacting with customers online. Applying appropriate online marketing methods will help businesses seize market potential and enhance their competitiveness. Let’s explore what online marketing is and its various forms. What is online marketing? Online marketing, […]
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Marketing Skills 09/10/2026
What is Marketing Automation? Effective Business Applications Reading time: 6 minutes Marketing automation not only automates marketing activities but also brings many important benefits to businesses. So what is marketing automation? What are the benefits of marketing automation for businesses? Let’s find out through this article. What is Marketing Automation? Marketing automation is the use of software technology to automate marketing processes. […]
Marketing Skills 09/10/2026
Effective Product Marketing – Its Importance in Business Reading time: 6 minutes How can you market your products effectively to achieve growth and success in your business? In this article, we will delve deeper into the concept of “product marketing,” analyze its crucial role in today’s business environment, and explore powerful marketing strategies, especially for new products. Let’s discover how to market your […]
Marketing Skills 09/10/2026
What is a marketing funnel? 5 effective types of marketing funnels. Reading time: 5 minutes In the increasingly competitive market, understanding and applying a marketing funnel is crucial to the success of any marketing strategy. A marketing funnel is not simply a theoretical concept; it’s a powerful tool that helps businesses optimize their strategies, from creating awareness to influencing purchase decisions and providing after-sales customer care. […]
Marketing Skills 09/10/2026
What is a marketing strategy, and why is it important? Reading time: 7 minutes Marketing strategy is a crucial aspect of any business’s success, especially in today’s business environment. But the main question is: What is marketing strategy and why does it have such a significant impact on business performance? To answer this question, we need to understand the nature of marketing strategy. What is […]
Marketing Skills 08/10/2026
What is churn rate? Ways to reduce customer churn rate. Reading time: 4 minutes The churn rate is a crucial business indicator, showing the percentage of customers who leave a business within a given period. This article will explain what churn rate is and provide some ways to reduce customer churn. What is a chunk rate? Customer Churn Rate is an abbreviation for the rate […]
Marketing Skills 08/10/2026
What is CPA? 7 effective ways to optimize Cost per Acquisition Reading time: 5 minutes Understanding and optimizing CPA is crucial for ensuring advertising performance and increasing profitability. Let’s explore what CPA is in this article. What is CPA? CPA stands for Cost Per Acquisition, which means the cost per purchase. It’s a metric used to measure and evaluate the effectiveness and cost optimization of a […]
Marketing Skills 08/10/2026
What Is Brand Awareness? 8 Steps to Build Brand Awareness Reading time: 5 minutes This article will provide detailed information on ”  What is Brand Awareness?” and the steps to successfully build brand awareness. This information will be helpful for your business on its path to growth. What is Brand Awareness? Brand awareness is a marketing term referring to the level of familiarity and recognition […]
Marketing Skills 07/10/2026
Relationship Selling – A distinctive sales method Reading time: 6 minutes In an increasingly competitive market, sales methods are no longer just about getting products to customers, but also about building and maintaining deep relationships with them. Relationship selling is  the key to unlocking the door to sustainable success. Let’s delve deeper to understand why this is not just a sales strategy, […]
Marketing Skills 07/10/2026
What is the butterfly effect, and what is its importance in marketing? Reading time: 5 minutes In this article, we will explore what the butterfly effect is and its importance in product and service promotion strategies. What is the butterfly effect? The butterfly effect is an idea originating from dynamical systems theory, describing the sensitivity and complexity of systems. In a marketing context, the butterfly effect is […]
Marketing Skills 07/10/2026
What is marketing funneling? 6 steps to build an effective marketing funnel Reading time: 6 minutes Funnel marketing is a crucial concept in online marketing, converting potential customers into actual customers. This article will detail the question ” What is Funnel Marketing ?” and guide you through 6 key steps to building an effective marketing strategy. Vietnam’s leading AI-powered multi-channel virtual call center. What is funnel marketing? […]
Marketing Skills 07/10/2026
An analysis of the pros and cons of 10 popular marketing models today Reading time: 7 minutes In today’s business environment, choosing an effective marketing model is a crucial decision that determines the success or failure of a business. This article will provide information on 10 effective marketing models to help your business achieve success. Inbound marketing model: attract, convert, retain. This model focuses not only on attracting […]
Marketing Skills 07/10/2026
7 Common Psychological Effects and How to Apply Them to Marketing Reading time: 5 minutes Psychological effects are becoming an indispensable element in today’s marketing landscape. This article will explain what psychological effects are and why they are key to successful marketing strategies. In a world of intense competition, understanding customer psychology and knowing how to apply psychological effects in marketing strategies is crucial for creating […]