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Marketing Skills 13/10/2026
What is TikTok advertising? Advertising policies and how it works. Reading time: 6 minutes Social media advertising is increasingly becoming an effective promotional tool for businesses. Among them, TikTok is one of the most popular platforms today with millions of users worldwide. However, not everyone knows exactly what TikTok advertising is and how it works. This article will help you better understand what TikTok advertising […]
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Marketing Skills 13/10/2026
Exploring Conceptual Selling – Understanding Modern Sales Trends Correctly Reading time: 6 minutes Selling is not just about closing deals for the business, but also about creating real value for the customer. In a rapidly changing market, sales methods must also adapt to meet the ever-increasing needs of customers. One modern sales trend that businesses should pay attention to is ” Conceptual Selling “. […]
Marketing Skills 13/10/2026
What is a KOC? Distinguishing between KOLs and KOCs. Reading time: 5 minutes The terms KOL and KOC are quite familiar to many people who frequently shop on social media platforms like Facebook, TikTok, etc. However, many people still confuse KOL and KOC. To better understand what KOC is , how to distinguish them, and how KOCs make money, let’s follow this article to […]
Marketing Skills 13/10/2026
What Are Customer Insights? Revealing How to Effectively Uncover Them Reading time: 5 minutes What is Customer Insight? What are its advantages and disadvantages? How can businesses analyze and find Customer Insight? All of this will be shared in this article. Vietnam’s leading AI-powered multi-channel virtual call center. What is Customer Insight? Customer insight is the understanding of customer behavior, needs, preferences, and purchasing trends, […]
Marketing Skills 13/10/2026
What is Digital Marketing? 10 Effective Forms of Digital Marketing Reading time: 6 minutes In today’s rapidly digital age, reaching and building relationships with customers has become more important than ever. And to achieve this, Digital Marketing has quickly become an incredibly important and effective tool. So, what exactly is Digital Marketing? Let’s explore this through this article from Omicall. Vietnam’s leading AI-powered multi-channel virtual […]
Marketing Skills 12/10/2026
What is Online Marketing? Types of Online Marketing Reading time: 7 minutes The development of digital technology is opening up a host of new opportunities in reaching and interacting with customers online. Applying appropriate online marketing methods will help businesses seize market potential and enhance their competitiveness. Let’s explore what online marketing is and its various forms. What is online marketing? Online marketing, […]
Marketing Skills 09/10/2026
What is Marketing Automation? Effective Business Applications Reading time: 6 minutes Marketing automation not only automates marketing activities but also brings many important benefits to businesses. So what is marketing automation? What are the benefits of marketing automation for businesses? Let’s find out through this article. What is Marketing Automation? Marketing automation is the use of software technology to automate marketing processes. […]
Marketing Skills 09/10/2026
Effective Product Marketing – Its Importance in Business Reading time: 6 minutes How can you market your products effectively to achieve growth and success in your business? In this article, we will delve deeper into the concept of “product marketing,” analyze its crucial role in today’s business environment, and explore powerful marketing strategies, especially for new products. Let’s discover how to market your […]
Marketing Skills 09/10/2026
What is a marketing funnel? 5 effective types of marketing funnels. Reading time: 5 minutes In the increasingly competitive market, understanding and applying a marketing funnel is crucial to the success of any marketing strategy. A marketing funnel is not simply a theoretical concept; it’s a powerful tool that helps businesses optimize their strategies, from creating awareness to influencing purchase decisions and providing after-sales customer care. […]
Marketing Skills 09/10/2026
What is a marketing strategy, and why is it important? Reading time: 7 minutes Marketing strategy is a crucial aspect of any business’s success, especially in today’s business environment. But the main question is: What is marketing strategy and why does it have such a significant impact on business performance? To answer this question, we need to understand the nature of marketing strategy. What is […]
Marketing Skills 08/10/2026
What is churn rate? Ways to reduce customer churn rate. Reading time: 4 minutes The churn rate is a crucial business indicator, showing the percentage of customers who leave a business within a given period. This article will explain what churn rate is and provide some ways to reduce customer churn. What is a chunk rate? Customer Churn Rate is an abbreviation for the rate […]
Marketing Skills 08/10/2026
What is CPA? 7 effective ways to optimize Cost per Acquisition Reading time: 5 minutes Understanding and optimizing CPA is crucial for ensuring advertising performance and increasing profitability. Let’s explore what CPA is in this article. What is CPA? CPA stands for Cost Per Acquisition, which means the cost per purchase. It’s a metric used to measure and evaluate the effectiveness and cost optimization of a […]
Marketing Skills 08/10/2026
What Is Brand Awareness? 8 Steps to Build Brand Awareness Reading time: 5 minutes This article will provide detailed information on ”  What is Brand Awareness?” and the steps to successfully build brand awareness. This information will be helpful for your business on its path to growth. What is Brand Awareness? Brand awareness is a marketing term referring to the level of familiarity and recognition […]